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PODCAST

S3- E07 |  Deep Roots and Bright Futures with James Hook

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McLaren Vale

James Hook is one of McLaren Vale’s most respected viticulturists and agronomists, known for his practical knowledge, innovative approach, and deep commitment to sustainable grape growing. As co-founder of DJ’s Growers, he works hands-on with vineyards across the region, helping growers restore and improve blocks, adopt new technologies, and prepare for the challenges of climate and market change.

He played a leading role in creating McLaren Vale’s Sustainable Winegrowing program, which became the model for Sustainable Winegrowing Australia, and today supports thousands of growers nationally. Recognised by WSET and IWSC as one of the global wine industry’s Future 50 leaders, James combines science, community, and storytelling to highlight the importance of how grapes are grown in shaping the wines we love.

Here’s James...

Read more...

James Hook
Agronomist + Viticulturist + Wine Educator
DJS Growers
While not from a farming background James Hook's trajectory into viticulture began early. At just 15, he penned his first paper on grape growing—a work focused analyses the damage caused by the grape disease Downy Mildew during the infamous 1992 Vintage - which would set the course for his career. He attended the University of Adelaide as a teenager and then emerged into a wine industry that was buoyant and full of opportunities for young people.
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But that wasn’t to last with challenges coming thick and fast in the time since.
In 2007, James co-founded DJ’s Growers with Derek Cameron. The business quickly became foundational in offering agronomy and consulting services to growers and wineries across South Australia. Their team, including James and ten other agronomists, is known for being one of the strongest in the field.

At DJ’s, James guides viticulture-focused services that include:
  • Vineyard pest and disease monitoring
  • Winegrape dispute resolution
  • Soil testing, disease diagnostics, water and fruit maturity analyses
  • Business appraisals

James has been a driving force in promoting sustainable winegrowing in McLaren Vale and beyond. Inspired by California’s Lodi Rules, he helped bring similar frameworks to South Australia. In 2007, he invited Dr. Cliff Ohmart to speak on sustainability, and in 2009, he co-launched McLaren Vale’s Generational Farming program—the region's first formal sustainability initiative which has merged into Australia’s current system of sustainable winegrowing certification.
Pursuing academic excellence alongside his consultancy work, James undertook a Master’s degree at the University of Adelaide. There, supported by a Wine Australia scholarship, he studied better, more current methods for assessing vineyard performance. His research focused on using tools like the VitiCanopy app to monitor canopy development and light penetration—offering vineyard assessments that can be made during the season.

James has also become a critical voice on the impacts of climate change on viticulture, and the need to plant alternative white wine varieties that are better suited to hot weather. In discussions about heatwaves affecting regions like McLaren Vale and Adelaide Hills, he emphasized the strategic use of irrigation to cool soils and vines.

Lazy Ballerina Winery
Beyond his role in consultancy and research, James, together with his family, founded Lazy Ballerina, a boutique winery located in Dingabledinga (near McLaren Vale). Operating from a converted garage, they produce small‑batch wines using simple equipment—shovels, buckets, open fermenters, and a basket press—with oak barrel maturation. Their grapes come from highly selected micro‑vineyard plots. The cellar door, surrounded by beautiful garden vistas, opens weekends for a relaxed dining experience.

Community Engagement & Education
Continuing his leadership in the viticulture community, James oversees graduate internships at DJ’s Growers, and Elders, aimed at cultivating the next generation of viticulture and horticulture professionals. He also teaches sommeliers WSET at the TAFESA Wine and Spirits School.
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  • Home
  • About
    • Our People >
      • Rachel Triggs
      • Adrian Hoffmann
      • James Meyer
      • Amanda Dimas
      • Nick Price
      • Steve Fox
      • Lachlan Allen
      • Jenny Venus
      • Helen Strickland
      • Martin Wirper
    • Strategic Direction
    • Industry Organisations
  • REGIONS
  • Grower Resources
    • SA Assistance Guide
    • Industry Member Notice | V26 Grape Oversupply Consider Your Options Now
    • Guide For Vineyard Removal & Waste Management
    • Resting Vineyards using Ethephon
    • Pay Guide- Wine Industry Award
    • Code of Conduct
    • Legal Services Partnership
    • Broadacre Burn-off Smoke Management Guidelines
    • AGW Factsheet for Growers
    • Preparing Primary Industries for the Impacts of compounding and complex disasters
    • Personal Property Security Register
    • Grape Purchase Agreements >
      • Guide to selling wine grapes
      • Wine Industry Code of Conduct
      • Tips to recover payments
    • Transport Legislation
    • Despatch Docket Books
    • Licensing and Compliance Guide
    • Grower Guide to the Label Integrity Program
    • AWRI Fact Sheets
    • Video Library >
      • FIT4WORK
      • Grower Interviews
      • 2017 Wine Grape Grower Summit
      • WGCSA Councillor Interviews
  • GrowStrong
  • GrowStrong 2025
  • Reports & Analysis
    • SA Crush & Pricing Report
    • Grape profitability by region
    • Global Market Analysis
  • PODCAST- Series 1
    • Episode 01- Tom Keelan
    • Episode 02- Ashley Keegan
    • Episode 03- Dr Ian Zajac
    • Episode 04- Lachlan Allen
    • Episode 05- Trudie Stanley
    • Episode 06- Adrian Hoffmann
    • Episode 07- Brett Smith & Ashley Keegan
    • Episode 08- Brad Case & Nicole Clark
    • Episode 09- Mary O'Brien
    • Episode 10- Ashley Ratcliff
  • PODCAST- Series 2
    • Episode 01- Anita Goode
    • Episode 02- Richard Leask
    • Episode 03- Matt Dorman, Callen Bubner
    • Episode 04- Kerri Thompson, Marnie Roberts
    • Episode 05- Simon Tolley
    • Episode 06- Steve Schiller, Rebecca Weatherill
    • Episode 07- Sheridan Alm
    • Episode 08- Nigel Blieschke, Tom Bartholomaeus
    • Episode 09- Roger, Greg and Tim Follett
  • PODCAST- Series 3
    • Episode 01- Nick Dugmore
    • Episode 02- Jess and Jess
    • Episode 03- Andrew and Ben
    • Episode 04- Sue and Jordan
    • Episode 05- Sami Gilligan
    • Episode 06- Liz Riley
    • Episode 07- James Hook
    • Episode 08- Kim Longbottom
    • Episode 09- Pauly Vandenbergh
    • Episode 10- Brendan Carter
  • News & Events
  • SHOP
  • EcoVineyards